Use Every Door Direct Mail® (EDDM®) services to promote your small business in your local community. If you're having a sale, opening a new location, or offering coupons, EDDM can help you send postcards, menus, and flyers to the right customers. Use the EDDM Online Tool to map ZIP Code(s)™ and neighborhoods—even filter by age, income, or household size1 using U.S. Census data.
What qualifies a mailing for EDDM services?
To take advantage of the special postage discount, your EDDM postcards campaign must meet specific criteria:
- EDDM sizes — your postcard be taller than 6.125” or longer than 11.5” and smaller than 12”x15”.
- You must mail only to zip codes in USPS door to door routes (we can tell you if they are)
- Your mailing must be at least 200 pieces AND at least one complete carrier route (So a mailing of 200 that only covers 70% of one route would not qualify, nor would a mailing of 58 that covers an entire route)
Most of our customers take advantage of EDDM BMEU which saves you the hassle from having to drop off the mailing at the retail area of the Post Office and allows us to deliver it directly to the loading dock known as the BMEU (Business Mail Entry Unit) ready to mail. This also allows mailing of larger than 5,000 pieces per day and still offers a cost savings compared to First Class Mail.
If you are new to bulk mail direct mail or find this confusing please contact us so we can help you get you started on your local targeted marketing.